On Ego And Equity

Casey Horner

In the second of this weekend's link posts, an excerpt from an article by Ron Gibori on the common mistake that keeps businesses at a standstill.  The excerpt below resonated this week due to writing a post about Jimmy Iovine to be posted soon.

Remove your ego and make the best decision for your company.

The simple truth is that networking and investment are priceless and necessary for any entrepreneur. Whether or not it means giving away equity, having consignments for your idea from influential thought leaders is crucial. A page in a local publication or being highlighted on a high-traffic site because you know the editor is a quick route to growth and success.

As much as you spend time working on and refining your idea, don't forget to nurture the relationships of the people around you. Nobody climbs to the top by themselves, somebody had to build the ladder.

Read the whole article here

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